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Monday, September 5, 2011

META TAGS

If you are new to HTML or making websites, you may not know what is meant by meta tag. Even if you have been in the system for some time you may not fully understand what meta tags really means and not to talk of their uses.
Meta Tags help search engines in indexing websites and blogs in a better way so that visitors are able to find websites and blogs thereby, increasing the traffic of such blog/site. Without meta tags in Web pages a lot of search engines will not be able to access blogs/website therefore, there will be no visitor to such a blog/site not to talk of traffic. They are one of the most essential parts of a web page. A normal meta tag usually looks like this:
Meta Tags
Please do bear it in mind that meta tags are usually found in the HEAD section the keywords may be more than 3 but, this is just for you to get the idea.

THINGS TO THINK OF WHILE SETTING UP A KEYWORD
Just ask yourself  that "if you are the one using the search engine in searching for a particular topic or information what would you type into it to find what you are searching for". You may also want to use keywords that show up somewhere on the page at least once. Some search engines will also look at some of the words on the web pages and if they see the same word in the body of the page and in the keywords then your placement in the search results will be higher. Please do bear it at the back of your mind that you should never type the same word twice in your keywords. Some search engines will get confused and will not search any further to see the rest of your keywords and your web page may not be located.
There is a trick which work sometimes and it is by deliberately using misspelled words in your keywords. For example, if someone was searching for electronic site do you know that he/she may type "eletronic" unknowingly have you ever made such mistake? If this seems to be a common way of misspelling the word then you may add it to your keywords. Therefore, if someone misspell the word into the search engine you could be on the top of the search results. Meanwhile, some search engines penalizes for using a word in your meta keywords which you don't use on your web pages so you have to use misspellings with caution.
Another important aspect of meta tags which is not really a meta tag but, is still very much important in search engine placement is the Title tag and is one of the basic HTML tags. It makes words show up on the top of the browser but, it basically tells people what your site is all about. In your Title tag use a short phrase which describes your web page and uses keywords. Do not use punctuation marks except a dash in your Title tag.


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